Introducing: Beyond The Textbook

The Problem

In my last article, I outlined why I believe becoming a self-employed personal trainer is the best coaching career path.

However, there's no denying that the burnout rate in this career is still depressingly high. Most industry experts estimate the average PT lasts just 1-2 years before they quit.

Is this any surprise when the coaching education system fail to adequately prepare you?

I bet you were given absolutely zero strategies for how to get and retain clients.

I bet you got an intimate knowledge of anatomy, but no idea how to treat a client with pain.

I bet you learned about 'progressive overload', yet are get confused about what to do when clients plateau.

Coming up with a solution

For years now, I've been pointing out these issues, and I get a lot of people asking me to recommend courses I think would be actually good.

The problem is, I couldn't find any that sufficiently address the issues I've outlined.

It's for this exact reason that in January, I decided to put my money where my mouth was, and put together a course that I could truly recommend.

I ran 12 coaches through 6 weeks of live lectures and practical tasks.

The feedback was overwhelmingly positive.

After consulting with all of the coaches who took part in the beta testing course, I've further refined the lectures, upgraded the content, and am now finally ready to launch the best coaching course on the market.

Beyond The Textbook

A 6 week coaching course designed to:

• Make you elite at your job

• Get your clients incredible results

• Upgrade your business for the long term

This is achieved with 6 unique weekly lectures, delivered via a live group video call.

The topics covered in the course are as follows:

1 Science and Critical Thinking

Sets the groundwork for the course by teaching you how to think and learn effectively.

2 Principles of Training

Understand the science of training to make elite programmes.

3 Practical Programming

Real world examples and strategies for breaking plateaus.

4 Pain, Injury and Movement

Learn how to confidently coach movement and manage client aches and pains.

5 Communication and Behaviour Change

Learn communication techniques to help clients form healthy habits for the long run.

6 The Business of Coaching

No more confusion around what to pos, or how to figure out your coaching niche. Learn how to find and retain clients, and run a healthy business.

The course is going to be launching on Monday 9th of June.

It will feature:

Weekly live video lecture (all lectures recorded, in case you can't make one)

Full hour of live teaching from me. All lectures are recorded and delivered to you, in case you can't make one.

Post lecture Q&A

Get all your questions answered immediately in a live setting.

Private discussion group

Network with likeminded coaches, get access to exclusives learning resources, and feedback on your practical tasks.

Weekly practical task

Learn how to use the course material in real life with your clients.

Post-course 30 minute career consultation call

Pick my brain for what direction to go with your own coaching career, business strategy, etc. Would usually cost €75, but is included for free with this course only.

Who it's not for

I am only going to be reserving 15 spaces for this course. This is exclusively for those who take the job of coaching seriously, and are willing to put in the effort required to become truly great at their craft. They're not trying to become another influencer with a discount code. They want to make real, lasting change in people's lives, while earning a great living doing so.

I'm confident that this is one of the only courses on the market that will actually be real with you about what's required to succeed in the fitness industry. Good coaches don't sell promises of abs in 6 weeks, and I'm not going to tell you you'll be a millionaire in 6 weeks.

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Who this course is for

Anyone who wants to be an elite level coach. You could be a student, a veteran coach of multiple years, in-person, online etc.

As long as you are someone who is willing to put in 1-2 hours of work per week for 6 weeks, I can say with 100% certainty you'll benefit massively.

Pre sale will be coming at the end of May. If you want to get access to that, you must be signed up to the newsletter.