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February 18, 2020

Actions speak louder than words. 

The internet is a brilliant tool when used appropriately. However it has also created a lot of noise - a lot of contradicting messages about health and fitness. 

I've observed a lot of people spend all their time humming and hawwing...

February 10, 2020

Yes, it's 'shopped. 

Key Points: 

  • Getting too big is not something you need to worry about 

  • Gaining significant amounts of muscle is much harder than you think

  • Follow a programme that emphasises getting stronger on the basic lifts

  • Eat and sleep li...

January 28, 2020

I'm a big fan of video games. If you are too, I'd highly recommend the game 'Firewatch'. You play a guy who takes a job as a fire lookout/forest ranger for a summer, and then certain mysterious events begin to unravel. Anyway, the point is that the game is highly immer...

January 16, 2020

Something I've come to believe in recent times is that average person beginning training would be best served only training 1 - 2 x per week.

And even if you're not a beginner, understanding how to make such a low training frequency work is a tool that will definitely...

January 16, 2020

Steroids? Well, probably, but I wouldn't recommend it. 

Instead, if we assume that you want to get strong naturally, there is a way of getting stronger that doesn't require doing any extra work or making any changes to your diet: technique. 

A few small changes to yo...

January 10, 2020

This is Tom Crean. He is a bonafide Irish hero, and harder than a bed of nails. Men like him are an inspiration for my training and life philosophy. 

Since I've disabled my Instagram account (try it), I've been reading up on marketing in my spare time. Truth b...

December 13, 2019

The main reason that most people go to the gym is to gain muscle/strength and lose body fat, whether they are aware of it or not. 

This is sometimes described as 'toning up', 'getting fit', 'building lean mass' etc. They're all just synonyms for essentially the same thi...

November 29, 2019

So you've been lifting for a while and you've seen some great progress. Your training weights have gone up quite a bit and you may even be starting to see the results in the mirror. 

But something is terribly wrong. Recently, things have started to get hard. Your gain...

November 22, 2019

When I start managing someone's training, one of the big differences they notice is how much lighter I make everything. In my experience, most people put way too much emphasis on the intensity of a single session.

Read on to learn why 'starting too light' is a critica...

November 13, 2019



Social media has slowly crept more and more into our lives over the past decade. When I was in school, sharing photos from parties on Facebook and having awkward 'conversations' with that girl you liked on Messenger was more or less the extent of social media's role...

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